Autonomous content for indie devs — how the brain loop works
A walkthrough of the closed loop that turns a git push into six native posts, learns from the engagement, and gets sharper every week. This is the system behind SuperPost.
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Blog
Engineering, product, and marketing notes from indie SaaS.
Roughly weekly. Written by the team building SuperPost. Subscribe via RSS or by email.
Brand voice cloning — the privacy story
How SuperPost learns the way you write without ever exposing your voice to another customer's account, another customer's model, or our shared training data.
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C2PA provenance on every AI render — and why we made it non-optional
Every video, image, and post SuperPost publishes carries a cryptographic provenance manifest. Here's what it contains, why we ship it on every render, and what it means for the future of AI-generated content.
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Why we're building SuperPost — the founder story
I spent ten years shipping infrastructure at scale and watched a generation of developer tools die from the same disease. This is the story of the thing I'm building to fix it.
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Five hook patterns that consistently work for developer tools
Across 12,000+ posts our engine has shipped, these five opening lines convert better than anything else. Steal them.
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How `speedrun-cli` went from 200 stars to 3,200 in 11 weeks
A solo-maintained Rust CLI used SuperPost to convert every release into native short-form across 6 platforms. Here are the numbers, the hooks that worked, and the ones that didn't.
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Inside the render pipeline: turning a `git push` into a TikTok in 4 minutes
A walkthrough of how SuperPost goes from webhook to published vertical video — the queue model, the GPU choices, and why we run Modal.
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